It’s More Than Just A Game.

Preparing Young Athletes For Life Beyond The Game.

BTC (Beyond The Champion)…Life Beyond The Game is a life-changing organization that prepares K-12 and collegiate athletes across the United States for life beyond their individual sport. Based out of Atlanta, Georgia, BTC: Life Beyond The Game was founded because we saw a need in the community to prepare athletes for what their lives may look like in the event they don’t make it to a professional league. We support and encourage all student-athletes across the board.

We have developed interactive and academic experiences that provide student-athletes with academic and athletic resources to prepare them for the future.

According to the NCAA, of the student-athletes participating in college sports, less than 2% become professional athletes. In reality, most student-athletes depend on academics to prepare them for life after college. Education is important! This is where BTC: Life Beyond The Game steps in.

Contact us on how we can help your sports prepare for Life Beyond The Game.

Upcoming Events

BTC: Life Beyond The Game Courses

We have several interactive classes/experiences for your players to attend, including:

  • Public Speaking

  • NIL Overview and Breakdown

  • Recruitment

  • Career Pathways

  • Networking/Public Relations

  • SAT/ACT Preparation

  • Financial Literacy

  • Mental Health

  • Media Readiness

  • Character Development

  • Parent Preparation

  • Scholarship Resources

  • Much More…

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Only 1 in 16,000 high school athletes attains a professional career in sports.

-NCAA

TALK TO A COORDINATOR

Speak with one of our tournament coordinators today to discuss upcoming basketball tournaments, courses, and more!